Rise of Lawn and Seasonal Collections
One of the most significant fashion trends in Pakistan is the popularity of lawn fabric. Lawn suits are lightweight, breathable, and perfect for the country’s hot summers. Every year, leading designers launch seasonal lawn collections that are eagerly awaited by fashion enthusiasts.
Major fashion houses such as Sana Safinaz and Khaadi introduce vibrant prints, digital patterns, and embroidered designs. These collections often sell out quickly, showing the strong consumer demand. The trend of unstitched lawn suits allows customers to customize their outfits according to personal preferences, making lawn fashion both practical and stylish.
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